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Sociable! By Stephen Jagger and Shane Gibson
Yesterday was the first day Stephen Jagger and I officially announced our new book Sociable! A book on how social media is turning sales and marketing up-side down. We did a 30 minute presentation...
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Sociable! Wow we wrote the book in less than 90 days
I’m pretty fired up. Stephen Jagger and I managed to hit our goal of writing our book “Sociable!” in 90 days. Now for our next goal which is to produce and launch it in 60 days. That means going over...
View ArticleSocial CRM The Future of Sales and Marketing?
I believe that CRM or customer relationships management software is going to be going through some major changes in the next 24 to 36 months. Not all organizations will have a need for this change,...
View ArticleFinding Your Voice in Social Media Sales and Leadership
This week I made a statement on Twitter saying “Find your voice and then your tribe will find you.” I got several responses and one of them as a good question. The question was: LesleyChang:...
View ArticleMarketing and Sales Has Changed Have You?
Today’s Reality: Today’s consumer has a lot of choice. They also have access to many points in the distribution chain that they never had before. This poses many opportunities for entrepreneurs, sales...
View Article3 Guerrilla Social Media Marketing Secrets
In continuing with the series from last week here are 3 Guerrilla Social Media Marketing Secrets inspired by the Father of Guerrilla Marketing my friend Jay Levinson: 6. Assortment of Weapons – Use...
View Article3 Guerrilla Social Media Marketing Secrets Part 4
This is part part 4 of the 19 Guerrilla Social Media Marketing Secrets inspired by Jay Levinson and adapted by Shane Gibson (me). Here’s today’s 3 Guerrilla Social Media Marketing Tips: 9. Amazement...
View ArticleTwitter for Sales People Part 1 – Day 12 of the 28 Days to Better Selling
Today is day 12 of the 28 Days to Better Selling. Following the theme of prospecting and client development tools the next two days are about Twitter for Sales People (and any other business person for...
View ArticleTwitter for Sales Part 2 Day 13 of the 28 Days to Better Selling
This is day 13 of the 28 Days to Better Selling. Today’s video on Twitter for sales people is about how to get more followers and connect with prospects. It also covers strategies on building community...
View Article3 Guerrilla Social Media Marketing Secrets Part 5
This is part part 5 of the 19 Guerrilla Social Media Marketing Secrets inspired by Jay Levinson and adapted by Shane Gibson (me). Here’s today’s 3 Guerrilla Social Media Marketing Tips: 12....
View Article3 Guerrilla Social Media Marketing Tips Part 6
This is part part 6 of the 19 Guerrilla Social Media Marketing Secrets inspired by Jay Levinson and adapted by Shane Gibson (me). Here’s today’s 3 Guerrilla Social Media Marketing Tips: 15. Content...
View ArticleGuerrilla Social Media Marketing Secrets Part 7
This is part part 7 of the 19 Guerrilla Social Media Marketing Secrets inspired by Jay Levinson and adapted by Shane Gibson (me). Here’s today’s 2 Guerrilla Social Media Marketing Tips: 18....
View Article20 Social Media Tips Under 140 Characters
Daily I post social media tips on Twitter, I thought I would post the most recent 20 for you. Have any to share? Post them in comments below. 20 Social Media Tips Under 140 Characters: Spend at least...
View Article5 Ways to Build a Twitter Following Organically
Many people ask me how I keep managing to grow my twitter following on my @shanegibson account. I don’t and have never used any type of auto-follow software or participated in any type of Twitter...
View ArticleTwitter Power Book by Joel Comm and Ken Burge Book Review
I recently got sent a copy of Twitter Power to review by the Publisher John Wiley & Sons. The book was written by best selling author Joel Comm (@joelcomm) with Ken Burge. Overall I thought it...
View Article22 Social Media Tips Under 140 Characters
This is a collection of Tweets (posts I put out on twitter via @shanegibson) from the past couple of weeks . They are social media tips under 140 characters in length. (last weeks social media tips can...
View ArticleIntegrating Social Media Into Your Sales and Marketing Process
Today’s social media podcast is on Integrating Social Media into Your Sales and Marketing Process. I will discuss the Social Media Matrix that Stephen Jagger and I developed for Sociable! as well as...
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Hootsuite 2.0 Interview with Ryan Holmes
I have been involved in the beta for Hootsuite 2.0 and had the opportunity to connect with Ryan Holmes President of Invoke Media. For our book Sociable! I interviewed Ryan about the soon to be...
View ArticleDeveloping a Social Media Calendar and Implementation Plan Podcast
Last week in our podcast we discussed “Integrating Social Media Into Your Sales and Marketing Process.” Today I would like to talk about what a social media roll-out plan could look like for your...
View Article20 Social Media Tips Under 140 Characters Part 3
II have been saving my weekly Twitter updates on Social Media and posting them on my blog as a weekly digest. This has become a bit of a social media meme for me. It’s also there for those people...
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